Our strategy is built around three main pillars that guide growth and adoption:

1. Agency Partnerships
   We partner with automation experts, agencies, and freelancers as affiliate partners. They earn commissions for promoting viaSocket and bringing in new users. This extend our reach and help businesses adopt automation effectively.

2. Bringing SaaS Apps into viaSocket
   By continuously adding SaaS applications into viaSocket, we open the door to their customer base. These users can then connect their apps with others through viaSocket.

   The ultimate goal of building an app's integration is to enable viaSocket Embed across as many SaaS apps as possible. For SaaS apps, creating their integration in viaSocket is the first and necessary step towards enabling Embed.

3. Direct User Growth through Templates
   Templates allow users to adopt automation quickly, without needing to build workflows from scratch. By creating and sharing ready-to-use templates, we make it easier for direct users to experience the value of viaSocket.

Summary
Our core strategy combines partnerships, integrations, and user-friendly templates. Together, these pillars ensure that viaSocket not only grows its user base but also becomes the preferred integration platform for SaaS companies and businesses worldwide.