Built with DocStarDesign/Brand guildelines
Philosophy/Objective
Simplicity is power.
Show only what matters. Everything else is noise.
Less isn’t less — it’s focus.
Automation should feel human.
Like writing on a blank page or sketching an idea — fluid, fearless, creative.
No menus. No clutter. Just thought turned into motion.
Technology should disappear.
When people use viaSocket, they should not feel they’re “building automation.”
They should feel they’re simply expressing logic — effortlessly.
Use bold headings with normal-weight content below them.
Headings can be in ALL CAPS using larger font sizes.
Keep everything left-aligned for easy reading.
Stick to black and white, with only one accent color:
#a8200d.Font: Inter Tight
Background: Dotted texture/theme
Corners: Sharp or slightly rounded (2–4 px radius max)
Layout balance: Use the Golden Ratio — if a page can’t be split 50-50, aim for a 33%–67% layout.
Every message should be instantly clear. Make the reader think less, not more.
Tone: Life is fun. Let it be. We're cool people.
Spacing: Follow a parent-child layout — children (sub-points, elements) stay close to their parents (headings or primary blocks). The gap should naturally show hierarchy and grouping.
Our design inspirations